Connect every order back to the ad that drove it. Rebills included.
Datalyr is the drop-in Shopify app that ties every click, cart, order, and rebill to one customer. Then it feeds Meta, Google, and TikTok your real buyers. No code. Nothing about your store changes. You're live in 10 minutes.
Datalyr isn't for everyone. Skip it if…
- You spend under $10K/mo on paid ads. The lift won't pay for the swap.
- You run zero paid traffic and live on organic and email.
- You're not on Shopify. We do other stacks, but this page isn't about them.
- You don't care what your real ROAS is.
Meta is spending your money half-blind.
You spend $20K, $50K, $100K a month on Meta.
Your media buyer says “the numbers look great.”
Your P&L says they don’t.
And you’re stuck in the middle.
Not knowing which ads make money.
Not knowing which ones just burn it.
Not knowing why last month worked and this month tanked.
Here’s what nobody’s telling you.
When an order comes in, Shopify hands Meta one thing. The customer’s email.
No click. No device. No journey.
Meta can’t see which ad did the work. So it guesses.
And it guesses wrong. Every. Single. Day.
On a stock Shopify setup, Meta can only tie about 38 of every 84 orders back to an ad. The other 46 look like they came from nowhere. So Meta spends like they never happened.
A pixel that can’t see who buys keeps buying you people who won’t.
And you keep paying for it.
Identity Bridge. Every order knows which ad it came from.
Datalyr tags the click the second it lands.
The cart carries that tag through checkout.
The order reattaches to it. Days later, different device, doesn’t matter.
Then the whole event goes to Meta, Google, and TikTok. Server-side. In real time.
Every order phones home to the ad that started it.
Every Recharge and Bold rebill too.
Your pixel finally sees what’s really happening.
And a pixel that can see is a pixel that stops wasting your money.
{click,customer,location,order value,order #}
Live in 10 minutes. Here's the whole setup.
Install the Shopify app
Connect your ad accounts
Approve the starter rules
Watch your CPA drop
- purchasejust now
- payment_info_submitted9s
- checkout_started24s
- add_to_cart1m
- product_viewed2m
You've tried to fix this. It didn't work. Here's why.
More creatives
Great ads can't save you if they're shown to the wrong people. Creative doesn't fix a blind pixel.
Another attribution dashboard
It shows you what happened after the click. It doesn't make the next campaign smarter. Reporting isn't optimization.
A new media buyer
The best buyer alive can only scale what he can see. Feed him email-only data and he'll scale the wrong campaign. Just with more confidence.
Triple Whale, GA4, the native pixel
They read the same broken signal Shopify hands everyone. Same email. Same gaps. Prettier charts.
What your funnel looks like before and after Datalyr.
A $50K/mo Meta-spend Shopify brand, 30 days post-install.
Before. Same store, same problems, same ceiling. Your buyer scales the cheapest-CPA campaign, because cheap CPA is the only signal he has. You pour $50K into it. ROAS sinks to 1.4x and nobody can say why.
After. Same store, different outcome. Datalyr shows Meta which orders came from which ad, rebills included. Meta stops chasing cheap clicks and starts chasing buyers. ROAS climbs to 3.1x. Same spend, same creative, same everything.
“We doubled Meta’s reported ROAS in 11 days. Nothing about our store changed except attribution.”
- 2.1x
- ROAS lift
- $340K
- Monthly revenue recovered
- 11 days
- To full payback
A subscription brand at $80K/mo on Meta. CPA climbing every week.
They installed Datalyr. Every order and every renewal started phoning home to its ad.
Meta finally had something real to optimize on.
Most tools report. Datalyr fixes the signal.
“Doesn't Shopify already send this to Meta?”
It sends an email. That’s it. Datalyr sends the click, the device, the customer, and the order value. That’s the difference between an EMQ of 2 and an EMQ of 8.
“Do I have to rip out my Meta Pixel?”
No. Datalyr runs alongside it. You just stop double-sending the events Shopify already fires. We show you how.
“Will it slow down my storefront?”
No. The script is tiny and loads after your page. The matching happens on our servers, not in your customer’s browser.
“What if I'm on Hydrogen or headless?”
Supported. Your developer adds about five lines so we can tag carts the same way.
Two choices from here.
Keep guessing.
Close this tab. Keep running your ads the same way.
Keep letting Meta optimize on an email and a guess.
Keep scaling whatever’s cheapest instead of whatever sells.
Every dollar you spend without knowing which ad made the sale is a dollar lit on fire.
Install Datalyr.
10 minutes. No code. Nothing about your store changes.
Meta starts learning from every real order. Rebills included.
Then you watch order after order land with the ad attached.
CPA drops. ROAS climbs. And you didn’t lift a finger.
Stop sending Meta blindfolded.
Install from the App Store, connect your ad accounts, approve the starter rules. Your first attributed order lands within the day.
Live in 10 minutes · Cancel anytime
P.S. You won’t change a thing about your store or your ads. You just stop flying blind. If your CPA hasn’t moved by day 7, walk away. No contract, nothing to undo.